STEPS FOR A SUCCESSFUL SALE - Could a fresh start be the key to getting your home sold?
In this series we explore the steps estate agents take to ensure you maximise the value of you home whilst minimising the stress throughout the process. New agent, fresh approach?
When you first enter the market you and your agent have high hopes for a speedy, successful sale. But what if several weeks down the line things just aren't working out?
Perhaps things went well at first, but viewings are now thin on the ground. Maybe you sense your agent’s initial enthusiasm has begun to cool. Or you could be wondering if your home was overvalued at the start, particularly if you're being pressed for a hefty price reduction now. Being stuck in limbo is no fun, especially as often people other plans such as holidays and trips on hold until after a move. So what's the advantage of trying a fresh approach with a new agent? How can you be sure they will turn your fortunes around?
What would changing agent achieve?
Even if your home has been on the market for a long time, changing estate agents might seem like a pointless hassle. Doesn't every buyer just look at the same portals these days? Surely one agent is much the same as the next?
Well, there are some real and tangible benefits to changing estate agents, including:
-Your property is immediately reset as a new listing on the property portals (you’d have to take it off and wait 16 weeks to regain that status if you stayed with the same agent)
-There's nothing more exciting for an estate agent than a brand-new listing to sell
-New photos taken from different angles and a new description can make your home look fresh on the market and catch the eye of buyers who may have missed or discounted it previously.
-Changing estate agents can also replace any feelings of resignation with renewed confidence in your move. Whenever you’re feeling stuck, taking action is always the answer.
-New agents team will feel more positive about your home as a new instruction for them to prove themselves on, this will really come across to viewers!
Finally, for an accurate picture of how your home is being handled, ask a willing friend or relative to pose as a buyer and call your agent about your home to test your agents talents. Now you'll know whether you want to stay with them, or if it's time to say goodbye and try a fresh approach.
